Originally Syndicated on February 22, 2024 @ 6:48 am
Andres Corona, who claims to be an e-commerce expert and co-owner of MidoCommerce with partner Eberths Perozo, is using misleading public relations and questionable marketing tactics to build his image. This approach is commonly employed by scammers to hide their shady history and appear reputable.
Fake public relations involves spreading false information and lies, and Andres Corona has been involved in such dishonest practices. The following information will shed light on his false claims and explain why it’s advisable to steer clear of doing business with him.
Exposing False PR Articles about Andres Corona
The fake paid articles about Andres Corona are full of boasting and exaggeration, claiming he is a self-made e-commerce mogul, achieved at a very young age. One headline reads “From $0 to millions.” In one of the articles, Andres Corona is quoted saying, “We made $286,000 in sales with our first store, and after that, it was only a matter of growing further.” The authenticity of these statements is questionable.
What exactly is e-commerce?
E-commerce, short for electronic commerce, means buying and selling goods and services, as well as transferring money and information, using the internet. This can involve businesses selling to other businesses (B2B), businesses selling to consumers (B2C), consumers selling to other consumers (C2C), or consumers selling to businesses (C2B).
People often use the terms e-commerce and e-business interchangeably. The online buying and selling processes, like shopping on Amazon or eBay, are also called e-tail.
The popularity of e-commerce websites, such as Amazon and eBay, has greatly increased online shopping over the past two decades. In 2011, about 5% of all retail purchases in the United States were done through e-commerce. This percentage grew to over 16% during the COVID-19 pandemic in 2020.
How does e-commerce work?
E-commerce works through the internet. People use their devices to visit an online store, pick what they want, and place an order.
When you order something, your web browser talks to the store’s computer (server). The order details go to a central computer (order manager), and from there, they go to different places: the inventory to check if the item is available, the payment system (like PayPal), your bank’s computer, and back to the order manager. This makes sure there’s enough stock and money to complete the order.
Once everything checks out, the order manager tells the store’s computer to confirm the order. You’ll see a message saying your order is successful. After that, the order manager tells the warehouse or fulfillment department to send the product or provide the service.
E-commerce can happen on different platforms, like online marketplaces (e.g., Amazon), “rentable” online store tools, or tools that businesses run with their own developers.
Proof of Andres Corona’s Fake PR Practices
What is Fake PR?
Fake PR, or false public relations, is when misleading or untrue information is spread about a person, business, or brand. It’s not as well-known as fake news, but it can still harm your reputation and business. A single false statement could overshadow all your hard work and achievements. If people find out about the fake PR, it could lead to serious consequences, especially if you’re in a regulated industry like finance.
What to Avoid
Fake PR often seems believable at first glance, just like fake news that tries to look real. To protect yourself from fake PR, let’s look at four common types to watch out for:
1. Fake TV Interviews
Some TV ads may look like real interviews with financial experts, complete with lights and cameras. But, surprise! It’s all fake. The interviewer and advisor might be sitting next to a fake fern. Participating in these late-night infomercials or flashy YouTube videos that pretend to be real news interviews can harm your reputation. It’s best to stay away from them because they’re not genuine.
2. Pay-to-Publish Scenarios
Getting your name in a reputable magazine is great, but there are some shady practices to watch out for:
- If an editor accepts your idea and runs your story, that’s legitimate.
- Paying for your byline in a magazine is a red flag. Some fake “magazines” sell editorial pages but don’t deliver to subscribers. They might even make you pay after conducting an interview, and claiming this as real media coverage without disclosing the payment is misleading.
3. Fake Magazine Covers
Creating fake magazine covers by putting your face on popular publications using Photoshop has become common. While it might be amusing, displaying these in your office or on your website without clarifying that they’re not real can be misleading.
4. Misusing Media Logos
Some financial experts misuse media logos without actually collaborating with those outlets. Claiming to have been featured in a reputable publication when you haven’t can be easily exposed with a quick online search. This misrepresentation not only misleads but is also against the law. Always be honest about your media exposure.
Fake Paid Articles of Andres Corona
Conclusion
Andres Corona appears to engage in deceptive practices, utilizing Fake PR to create a positive image and enhance his business. It is advised to exercise caution and refrain from participating in any business associated with Andres Corona.